Gianni Jetzer

Director, Kunstmuseum St. Gallen

+More
×

Personal Brandscape

Migros Museum für Gegenwartskunst, Zürich

26 August–22 October 2000

A group show on how brands shape our identity and become part of our natural habitat but also how artist use branding in their work. Takashi Murakami has created a mascot that has become an identifier of his artistic persona. In her logo mandalas, Gunilla Klingberg combines branding with religious imagery resulting in a mesmerizing visual trip departing from the profanity of a supermarket logo. The large-scale installation of Lang/Baumann builds upon the aesthetics of the 1970s evoking a sense of dynamism and speed, design of racecars and Op-art–a visual thread that goes through their artistic oeuvre. Young immigrants finding refuge in Denmark are at the base of the portraitures of Jens Haaning. As a caption the list of brands that they wear figures, unveiling the identity stated by cloths and their story.

Installation view, Takashi Murakami and Gunilla Klingberg
Installation view, Gunilla Klingberg
Installation view, Lang/Baumann
Photo, Jens Haaning
Photo, Jens Haaning

Artists:

Jens Haaning, Gunilla Klingberg, Lang/Baumann, Takashi Murakami,